The executive shot after almost destroying Bud Light is now working for Liv Golf, a movement that many ridiculed as a great victory of PGA.
Alissa Heinesscheid, who now works for Liv Golf, was fired by Bud Light in 2023 after the fiasco of his comments that the beer brand had become too “fratty” and that he was planning to renew the image of beer.
Heininerscheid’s comments were part of a single blow, the other is the advertising campaign with the transgender activist Dylan Mulvaney-Chaat knocked Bud Light of his hanger in the pulmonary time as the best-selling bear in the nation.
After the news was given that Heinerscheid had signed with LIV, the users of social networks made fun of the possible golf giant for move.
“The lady who almost destroyed the Bud Light brand is now in the LIV golf,” wrote the user of the social networks James Laerty. “Huge victory for the PGA!”
Many others agreed that Liv has made a terrible mistake by hiring Heinerscheid.
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