Beauty cosmetics

9 Beauty Trends You’re About to See Everywhere In 2025, According to Experts

As we step into 2025, the beauty world is undergoing a refreshing transformation — blending innovation, inclusivity, and sustainability. Experts from around the globe have weighed in, and the verdict…

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Beauty cosmetics Stories

Cosmetics maker Revlon files for bankruptcy in US

Cosmetics maker Revlon has filed for bankruptcy in the US, as it…

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Hailey Bieber’s make-up brand sold to e.l.f.

Hailey Bieber is selling her make-up brand Rhode to e.l.f. Beauty in…

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EXCLUSIVE: Glossier Gets In on Body Care, Mists

Glossier is the latest brand to get in on the body mist boom.…

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Underconsumption: Why it’s suddenly cool to use every last drop of shampoo and face cream

Valeria, a popular TikTok influencer, uses her perfume until it runs out.…

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Cécred and BeyGOOD Foundation Expand US$500,000 Fund to Empower US Stylists and Beauty Entrepreneurs

THE WHAT? Cécred and the BeyGOOD Foundation, founded by Beyoncé Knowles-Carter, have launched…

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Energise your skin and your day with Phytessence Green Coffee EC

Bring a touch of joy and positivity to beauty routines with Phytessence…

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Introducing lickable perfume: the fragrance you can taste as well as smell

Gourmand fragrances continue to captivate consumers, with luxury and affordable brands across…

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Cloud Beauty to unveil sustainable packaging innovations at LUXEPACK New York 2025

Cloud Beauty’s All-Aluminum Packaging line offers a sleek, minimalist aesthetic crafted entirely from 100% recyclable…

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Can Makeup Give You Cancer?

With breast and ovarian cancer rates rising, many have been asking why,…

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E.l.f. shares soar as cosmetics retailer raises guidance after posting 40% sales gain

E.l.f. Beauty raised its full-year guidance on Wednesday after posting a 40% growth…

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