Taylor Swift’s Eras Tours concert film has already set sales records after just 24 hours on sale.
According online ticket seller Fandango, the singer’s movie is among the top 10 first-day presellers of all time.
Swift’s concert movie also set milestones at AMC, surpassing the mark for the most tickets sold in a single day for a single movie.Pop singer Taylor Swift is getting ready for lighting up the big screens with a documentary on the event that captivated the music landscape this summer after shattering record during her billion-dollar concert tour. The “Anti-Hero” singer revealed “Taylor Swift: The The eras Tour” will begin playing in theaters in North America on October 13 on X, formerly Twitter.
According to AMC Entertainment, ticket sales for Swift’s movie on Thursday surpassed $26 million, setting a new high for the century-old business. “Spider-Man: No Way Home” previously held the record for the most tickets sold in a single day at $16.9 million.Over 250 screenings have already been sold out by IMAX, and presales are outpacing demand. According to the business, it is generating the same amount of presales as would be expected for a tentpole blockbuster film.
According to IMAX CEO Richard Gelfond, events are now being introduced straight through the theater window rather than through streaming, on CNBC’s “Squawk on the Street” on Friday. It supports what the majority of studios have been arguing, which is that theatrical distribution raises the value of subsequent windows like streaming.
Although it’s great, he added, “I don’t think there will be many cookie cutters because there is only one Taylor Swift.”
Swift’s concert movie chronicles her massively successful tour, which hauled in million and was on track to smash the record for tour sales earlier in the year when it reached $1 billion.It took the place of Universal’s “The Exorcist: Believer,” which made the decision to advance its release date by a week just hours after hearing about the pop star’s departure.
Only the biggest theater chains in the country, including AMC, Regal, and Cinemark, were initially expected to screen Swift’s concert movie. In order to meet demand, AMC, the biggest movie theater operator in worldwide, has added more domestic showtimes.
On Thursdays, Fridays, Saturdays, and Sundays from now through early November, at least four showtimes will be offered for the movie, which hits theaters on October 13.Cinemark’s chief advertising and content officer, Wanda Gierhart Fearing, claimed in an announcement that the movie sparked “frenzied visits to our mobile application and website shortly after tickets went on sale.”
“We are prepared for the Swifties to be captivated by the concert and film in the record-breaking amount of theaters we have secured to meet demands for the talked about, musical experience,” she declared.
Quick requests for admission to the movie, which is scheduled to run through November 5, came from smaller theater chains. By Thursday night, the majority of US theater chains were providing showtimes for their premium formats, including IMAX and Dolby.
According to theater chains, the majority of Thursday’s sales of tickets were for screenings that took place over the opening weekend of the concert movie. Box office analysts predict that Swift’s Eras Tour concert movie will earn over one hundred million dollars more than it does at the box office.
The movie’s release coincides with Hollywood’s struggle with two labor strikes and the removal of movies like “Dune: Part Two” from the 2023 release schedule, produced by Warner Bros. and Legendary Entertainment.